As trusted strategic communications experts, VPFO Communications works with the people of the VPFO to positively position the portfolio and its constituent departments within UBC and its community, and to facilitate the movement of operational and strategic information by:
- Providing strategic communications consultation and guidance to support business goals, increase operational efficiency, and manage risk.
- Creating and executing communication plans based on well-targeted tactics.
- Executing research of communications needs and monitoring and analyzing potential reputational risks.
- Measuring the success of communications in support of identified operational objectives.